THE TODDLER TOWN COMPANY
Privacy Policy
Effective Date: 30 September 2026
At The Toddler Town Company, we value your privacy and are committed to protecting your personal information. Whether you're making an enquiry, booking one of our events, or simply browsing our website, we want you to feel confident that your information is handled securely, responsibly and in accordance with UK data protection laws.
This Privacy Policy explains what information we collect, why we collect it, how we use it, and the choices you have regarding your personal data.
Who We Are
The Toddler Town Company provides children's parties, soft play hire and family entertainment services across London, Essex, Hertfordshire, Croydon, Kent and Ipswich.
The Toddler Town Company is a trading name of THE TODDLERTOWNCO LTD, a company registered in England and Wales under company number 16150213, with its registered office at 9 Farne Drive, Wickford, England, SS12 9GY.
As the Data Controller, we are responsible for deciding how your personal information is collected and used.
Information We Collect
When you interact with us, we may collect the following personal information:
Personal Details
Full name
Email address
Telephone number
Billing address
Event address
Event date and booking information
Booking Information
Details about your booking or enquiry
Information you provide when requesting a quotation
Messages sent through our contact forms, email, social media or telephone
Child-Related Information
As our services are designed for families and children’s events, we may collect limited information relating to a child where this is necessary to plan, personalise and deliver the service you have booked.
This may include:
Child’s name
Child’s age
Birthday or event date
Party preferences or themes
Any information provided by a parent, guardian or responsible adult to help us deliver the event safely and appropriately
We do not knowingly collect personal information directly from children. Any child-related information should be provided by a parent, guardian or responsible adult.
If you believe that a child has provided us with personal information without parental or guardian consent, please contact us and we will take appropriate steps to review or remove the information.
Payment Information
Payments are processed securely by trusted third-party payment providers. We do not store your full payment card details.
Website Usage Information
When you visit our website, we may automatically collect information including:
IP address
Browser type and version
Device information
Pages visited
Time spent on our website
Website performance and analytics data
This information helps us improve the experience for future visitors.
How We Use Your Information
We only collect information that is necessary to provide our services effectively.
Your information may be used to:
Respond to your enquiries
Prepare quotations
Confirm and manage your booking
Deliver our services
Contact you regarding your event
Process payments
Send booking confirmations and important updates
Improve our website and customer experience
Meet our legal and regulatory obligations
Send promotional offers, news or updates where you have chosen to receive marketing communications
Child-related information is only used where necessary to plan, personalise and deliver the event or service you have booked.
We will never sell your personal information to third parties.
Our Legal Basis for Processing
Under UK GDPR, we process your information because it is necessary to:
Fulfil our contract with you
Comply with legal obligations
Support our legitimate business interests
Provide marketing communications where you have given your consent
Where consent is required, you may withdraw it at any time.
Who We Share Your Information With
Your information is only shared where necessary for us to operate our business and provide our services.
This may include trusted third-party providers such as:
Payment providers
Website hosting companies
CRM and booking systems
Email communication providers
IT support services
Professional advisers where legally required
The providers we currently use include:
Squarespace, which hosts our main website.
GoHighLevel (LeadConnector), which runs our booking pages, forms and customer records
Microsoft Clarity, which helps us understand how visitors use our booking pages. Clarity records how visitors click, scroll and move around the page. Microsoft's privacy statement is available at https://privacy.microsoft.com/privacystatement
Klarna, if you choose to pay with Klarna (see below)
All third-party providers are expected to keep your information secure and only process it in accordance with applicable data protection laws.
We may also disclose information if required by law or where necessary to protect our legal rights.
Paying with Klarna
If you choose to pay with Klarna, we will share your details with Klarna so they can process your payment and carry out identity and credit checks. This may include your name, email address, telephone number, billing address, event address and the details and value of your booking.
Klarna uses this information as an independent Data Controller, in line with its own privacy notice. You can read Klarna's privacy notice at https://www.klarna.com/uk/privacy/
If you do not pay with Klarna, we do not share your information with Klarna.
How We Keep Your Information Safe
Protecting your personal information is extremely important to us.
We use appropriate technical and organisational security measures to protect your information against:
Unauthorised access
Loss
Misuse
Alteration
Disclosure
Your information is stored securely and retained only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or to meet our legal obligations.
Cookies
Our website uses cookies and similar technologies to improve your browsing experience and help us understand how visitors use our website.
Cookies allow us to:
Improve website performance
Remember your preferences
Analyse visitor behaviour
Enhance website functionality
You can choose to disable cookies through your browser settings. Please note that some areas of the website may not function correctly if cookies are disabled.
Marketing Communications
If you choose to receive marketing communications, we may occasionally send you:
Special offers
Event updates
New services
Promotions
Company news
You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us directly.
We will only send marketing communications where we have your permission or another lawful basis to do so.
Your Data Protection Rights
Under UK data protection legislation, you have the right to:
Request access to your personal information
Request correction of inaccurate information
Request deletion of your information where appropriate
Restrict or object to certain processing activities
Withdraw consent where processing relies on your consent
Request a copy of the personal information we hold about you
Lodge a complaint with the Information Commissioner's Office (ICO) if you believe your information has been handled incorrectly. You can contact the ICO at https://ico.org.uk/make-a-complaint/
If you wish to exercise any of these rights, please contact us using the details below.
Third-Party Websites
Our website may contain links to external websites.
Please note that we are not responsible for the privacy policies or practices of third-party websites. We encourage you to read their privacy policies before providing any personal information.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, legal obligations or business practices.
The latest version will always be available on our website, and the updated effective date will appear at the top of this page.
Contact Us
If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:
THE TODDLERTOWNCO LTD (trading as The Toddler Town Company)
Registered office: 9 Farne Drive, Wickford, England, SS12 9GY
Company number: 16150213
Telephone: 07384 628592
Website: thetoddlertownco.co
Your Acceptance
By using our website, submitting an enquiry, making a booking or using our services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described above.